WhichEV.Net
  • Buying Advice
  • Events
  • Features
  • News
    • All
    • Charging
    • Commercial Vehicles
    • Consumer Vehicles
    • Cool Car Tech
    • Curiosities
    • Design
    • Energy
    • Environment
    • Industry
    • Legal
    • Market
    • Motorsport
    • Public Sector
    • Records
    • Rumours
    • Safety
    • Sharing

    FIA shows off new MINI Electric Formula E safety car

    ID.6 CROZZ by FAW and ID.6 X by SVW

    Volkswagen unveils ID.6 CROZZ and X – but only for China

    Volkswagen officially announces GTX performance model of ID.4

    Toyota teases RAV4-sized bZ4X electric SUV concept

    Ocado partners with Oxbotica to develop autonomous deliveries

    Mercedes aims for ID.4 and Model Y with 7-seat EQB

    Trending Tags

  • Reviews
No Result
View All Result
WhichEV.Net
  • Buying Advice
  • Events
  • Features
  • News
    • All
    • Charging
    • Commercial Vehicles
    • Consumer Vehicles
    • Cool Car Tech
    • Curiosities
    • Design
    • Energy
    • Environment
    • Industry
    • Legal
    • Market
    • Motorsport
    • Public Sector
    • Records
    • Rumours
    • Safety
    • Sharing

    FIA shows off new MINI Electric Formula E safety car

    ID.6 CROZZ by FAW and ID.6 X by SVW

    Volkswagen unveils ID.6 CROZZ and X – but only for China

    Volkswagen officially announces GTX performance model of ID.4

    Toyota teases RAV4-sized bZ4X electric SUV concept

    Ocado partners with Oxbotica to develop autonomous deliveries

    Mercedes aims for ID.4 and Model Y with 7-seat EQB

    Trending Tags

  • Reviews
No Result
View All Result
WhichEV.Net
No Result
View All Result
Home News Consumer Vehicles

Interest in EVs skyrocketed after 2030 ban proposal, says Auto Trader

Gian Matteo Sacchetti by Gian Matteo Sacchetti
7th December 2020
in Consumer Vehicles, Market, News, Sales
Reading Time: 2 mins read
Share on FacebookShare on Twitter

After the decision of the UK government to impose a ban on the sale of new internal combustion engine cars in 2030, there has been a huge spike in online engagement towards electric vehicles.

According to the latest data from Auto Trader, after the Prime Minister announcement, advert views for new EVs increased 124%, whilst Auto Trader’s pay per click advertising for electric and hybrid cars recorded a 422% increase in impressions and a 636% increase in clicks, compared to the previous day. This significant surge in activity helped double the number of new EV leads sent to retailers, increasing 107% overnight.

In total, the number of new electric leads in November increased 421% year-on-year. Volkswagen and MG took the largest share of these and by some margin, receiving 34% and 27% respectively.

Although the positive trend is undeniable, we are still far from the electric revolution as there remain numerous roadblocks that buyers encounter before switching to EVs, according to Auto Trader’s commercial director, Ian Plummer.

“Environmental concerns are increasing, but price remains the primary driver of adoption, and beyond much needed government incentives, the onus will be on retailers and manufacturers to make the switch from ICE feel more affordable,” he said. “Bringing attractive and affordable finance options to the fore, as well as highlighting the benefits of EVs on the basis of their overall cost of ownership, will be essential in building both the appetite and trust of apprehensive car buyers.”

However, the registrations of electric vehicles have skyrocketed this year and according to data from JATO Dynamics, last month, 302,587 EVs were registered, taking 26.8% of the total market share. Incredibly, for a second month running, EVs outsold diesel cars, which had a falling market share of 26.3%.

Tags: Auto TraderJATOMGVolkswagenVW
Previous Post

Audi to quit Formula E after 2021 season

Next Post

EV market share continues to grow in November, despite second lockdown

Gian Matteo Sacchetti

Gian Matteo Sacchetti

Experienced journalist with a love of electric vehicles. Presently working on an extensive project studying the decay process of lithium-ion batteries and the options available to give them a second life.

Related Posts

FIA shows off new MINI Electric Formula E safety car

22nd April 2021
ID.6 CROZZ by FAW and ID.6 X by SVW

Volkswagen unveils ID.6 CROZZ and X – but only for China

22nd April 2021

Volkswagen officially announces GTX performance model of ID.4

21st April 2021

Toyota teases RAV4-sized bZ4X electric SUV concept

21st April 2021
Next Post

EV market share continues to grow in November, despite second lockdown

Discussion about this post

Review Finder

Latest News

FIA shows off new MINI Electric Formula E safety car

22nd April 2021
ID.6 CROZZ by FAW and ID.6 X by SVW

Volkswagen unveils ID.6 CROZZ and X – but only for China

22nd April 2021

Volkswagen officially announces GTX performance model of ID.4

21st April 2021

Trending

  • How to turn your favourite classic car into an EV

    672 shares
    Share 286 Tweet 161
  • Future electric cars: Best upcoming electric cars, SUVs and pickup trucks – 2021 UPDATE!

    562 shares
    Share 241 Tweet 134
  • WhichEV Awards 2020: The Year’s Best EVs

    503 shares
    Share 207 Tweet 123
  • How will European brands react to a sub-£8,000 electric car with four doors?

    395 shares
    Share 167 Tweet 95
  • MG ZS EV review: The best budget all-electric SUV

    384 shares
    Share 161 Tweet 93
  • About
  • Advertise
  • Privacy Policy
  • Contact the WhichEV team today

© 2020 WhichEV. Limited - All of the independent news and expert reviews you need in one publication.

No Result
View All Result
  • Buying Advice
  • Events
  • Features
  • News
  • Reviews

© 2020 WhichEV. Limited - All of the independent news and expert reviews you need in one publication.

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.