Goodwood has announced that its iconic Festival of Speed will host ‘Electric Avenue – The Road To 2030’, a new interactive home for electric mobility at the automotive event.
On display amongst a series of towering projections, there will be an extensive collection of EVs including city cars, saloons, SUVs, sports cars and hypercars, all appearing at Goodwood’s invitation.
The ambition behind ‘Electric Avenue – The Road To 2030’ is to make electric mobility uniquely accessible, with visitors able to explore and compare different makes and models and discover this new way of life for themselves.
Goodwood recognises that the Festival of Speed has a significant role to play in supporting consumers on the road to 2030 (when the sale of pure petrol and diesel road cars will be outlawed), as well as the UK Government’s initiative to be producing net zero emissions by 2050, according to the Duke of Richmond.
“The Festival of Speed has always taken a defining position on cutting-edge technology and the future of mobility, and we have long championed electric, connected and autonomous vehicles,” he said. “I am delighted that ‘Electric Avenue – The Road to 2030’ presented by Sky Zero will enable visitors to explore the future of mobility for themselves.”
Electric Avenue has been created and curated to empower visitors when it comes to embarking on an electric future. The festival said that there will be industry experts on-hand ready to answer questions on everything from finance and running costs, to the realities of range and reliability, as well as charging times and locations. For those starting out on their electric journey, it will provide an insight into the EV best suited to their lifestyle.
Transport Minister Rachel Maclean said: “As we put our foot down and accelerate towards a zero-emission transport future, I’m delighted to see this year’s Goodwood Festival of Speed showcasing some of the latest models of EVs at the new ‘Electric Avenue’.”
The Festival of Speed will take place from 8 to 11 of July at Goodwood House in Chichester, West Sussex.