Everrati partners with Hobson Industries to electrify Land Rover models

Everrati Advanced Technologies (EAT) has partnered with Hobson Industries (HI) Limited to produce electrified Land Rover vehicles.

Everrati, which describes itself as a global technology company specialising in the redefining and futureproofing of automotive icons, established EAT earlier in 2022 following rapidly growing demand for the former’s high-end EV solutions, such as its Porsche 911 (964) Gulf Edition.

The electrified models developed with HI will be used for security and defence projects, the company said, adding HI is an internationally-renowned engineering-based company established in 1987 by Peter Hobson – who served as a Royal Navy Naval Weapon Engineer.

HI offers through-life support for heritage Land Rover models, encompassing everything from parts supply to full vehicle builds, the company said adding these include armoured and soft skin variants of Land Rover models, all of which have had ICE powertrains up until now.

“EAT is expertly placed to support the transition of these older vehicles to a clean and sustainable future,” Founder and CEO of Everrati, Justin Lunny, said.

As part of the new collaboration, HI’s vehicle builds will benefit from EAT’s state-of-the-art electric powertrains – already proven in Everrati’s range of electrified icons, which include a Land Rover Series IIA, the company said.

EAT’s product line-up includes the redefined and electrified Land Rover Series IIA, which has been developed at the company’s technical centre in Upper Heyford, Oxfordshire and incorporates a brand-new EV powertrain. The off-roader has a 60kWh battery pack and its motor a power output of 150bhp and 300Nm of torque, which reinvigorates the car’s original character, the company said.

“I have always said that thanks to us, the Land Rover need never die,” said Peter Hobson, Founder and Managing Director of HI. “With EAT that statement has never been truer.”

Initially focused on the low-volume specialist and luxury vehicle sector, EAT provides design, development, engineering, and production consultancy services. This enables customers to create almost any bespoke EV powertrain solution they desire.

This includes both a redefined version of an existing vehicle or an entirely new electric propulsion system application.

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