Bird launches e-bike in UK through exclusive partnership with Halfords

Shared micromobility operator Bird has announced its custom-designed e-bike is now available to buy through its exclusive launch-partner Halfords.

The ‘Bird Bike’ features a 250W Bafang rear hub motor, up to 25km/h speed assist, 7-speed Shimano drivetrain, integrated LED lights, a backlit handlebar dash display and has a 100km range.

Priced at £1,999, the Bird Bike comes in two models – the step-over A-frame and the step-through V-frame.

The former is available now and the latter will be released this summer.

Available in three colours – Stealth Black, Gravity Grey and Starling Blue – the Bird Bike also connects via Bluetooth to the Bird app for an added security alarm and battery controls.

“The UK is investing heavily in its cycling infrastructure and people are now looking to micro-electric vehicles to replace their petrol-powered trips,” said Brian Buccella, senior vice president of government partnerships and consumer products at Bird.

“The Bird Bike not only offers both new and experienced cyclists the thrill of the ride, but also the safety and technology synonymous with our brand.”

Rebecca Blewitt, a buyer for electric bikes at Halfords added: “We are thrilled to be the exclusive launch partner for the Bird Bike in the UK, which will be available online at Halfords. The new bike is such an innovative design, and we can't wait for our customers to get their hands on one.”

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