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Home News Consumer Vehicles Cars

Aston Martin unveils ambitious Racing Green strategy

Ben Hubbard by Ben Hubbard
28th April 2022
in Cars, Consumer Vehicles, Environment, News
Reading Time: 2 mins read
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Aston Martin has hit the accelerator pedal on its ambitions to become a world-leading sustainable business with a new sustainability strategy called Racing Green.

In line with the “Invest in Our Planet” theme of Earth Day 2022, Aston Martin is targeting net-zero emissions from its manufacturing facilities by 2030, with a 30% reduction in supply chain emissions from a 2020 baseline.

It is looking to achieve net-zero emissions across its whole supply chain by 2039.

“We are excited about shaping not just how quickly the world gets from zero to sixty, but how quickly we get to net-zero,” said Tobias Moers, chief executive of Aston Martin Lagonda.

New targets have been set across all aspects of the business with a focus on climate change and building a more diverse workforce.

One of the major projects is to install more than 14,000 solar panels at its St Athan site in Wales. This will be capable of delivering 20% of the plant’s annual energy demands.

Aston Martin said 100% of its waste is already diverted from landfill with a target to eliminate all plastic packaging waste within three years.

Water consumption is also set to be reduced by 15%.

In the firm’s 109-year existence, it has manufactured fewer than 109,000 cars but 95% are still estimated to be on their journey.

Aston Martin’s first hybrid, the mid-engine supercar Valhalla will commence deliveries in early 2024, while its first BEV is targeted for launch in 2025. By 2026, all new cars built will have an electrified powertrain option. Aston Martin plans for its core portfolio of GT sports cars and SUVs to be fully electric by 2030.

To ensure the business is made more inclusive, it is targeting 25% of all leadership roles to be filled by women within the next five years.

Mr. Moers commented: “We are transforming our business and believe that now is the time to challenge ourselves to make a bigger difference, to become a world-leading sustainable ultra-luxury business.

“Whilst embracing electrification, we believe our sustainability ambitions must be broader than just producing emissions-free vehicles, and want to drive sustainability principles across our entire business, with a team representative of society proudly producing responsible products with a reduced environmental impact and making a positive contribution to the communities where we operate.”

Tags: Aston Martin
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Ben Hubbard

Ben Hubbard

Ben is an experienced journalist with a passion for electric vehicles. He previously spent five-and-a-half years working in technology before completing a Masters in International Journalism at City, University of London.

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